Overview

Master of Business Administration (MBA) in Advertising Management and Public Relations is full time two year course degree offered by NIMS University, Jaipur. The Department of Commerce which was set up as a separate entity in 2009, has imbibed the Nims University tradition of exploring new frontiers of knowledge and innovation in academics. In its history spanning over 14 years, it has redefined commerce education in the country. The Department has the legitimate claim and pride of being the premier institution in India for course curriculum development, teaching and researches in Commerce discipline. The rapid growth of the Department of Commerce is reflected in its expansion as well as novelty in its academic programmes.

An MBA in Advertising Management and Public Relations is a postgraduate degree program that focuses on developing skills and knowledge in marketing communication. The program covers topics such as advertising strategy, media planning, public relations, brand management, and crisis communication. Students learn how to create effective advertising campaigns, manage public relations activities, and build strong brands. The curriculum also includes courses in leadership, communication, and ethics, which are essential skills for marketing communication professionals.

Graduates of this program can pursue careers as advertising managers, public relations managers, brand managers, media planners, or crisis communication specialists. They can work in a wide range of industries, including advertising agencies, public relations firms, corporate communication departments, and non-profit organizations. The program typically involves case studies, simulations, and internships to provide practical experience and prepare students for real-world challenges.

The demand for marketing communication professionals is high as companies seek to build strong brands and manage their reputation. Graduates of this program can expect to have a wide range of job opportunities and competitive salaries. The program typically takes two years to complete and is offered by many universities and business schools worldwide.

An MBA in Advertising Management and Public Relations provides students with the skills and knowledge they need to excel in the dynamic and challenging field of marketing communication. Graduates of this program are well-equipped to create effective advertising campaigns, manage public relations activities, and build strong brands that resonate with consumers.

Syllabus
Eligibility

Passed Bachelor Degree of minimum 3 years duration. Obtained at least 50% marks (45% marks in case of candidates belonging to reserved category) in the qualifying examination.

Placements
Abbott Apollo
Accenture BMI
Adidas BAJAJ
AIRCEL AXIS BANK
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Course Info

Fees: – 4,00,000/-
Duration: 2 Years
Study Mode: Regular
Approved By: NIMS University, Jaipur

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