Overview

The MBA Program of IIPM focuses on knowledge and skills required by management professionals who plan to work for Indian and multinational corporations. It provides the students with a general management perspective and introduces them to the latest concepts and practices related to functional areas of management.

The substantive exposure to Indian and international management practices with a strong case-study orientation is a unique feature of the MBA Program. In addition, the MBA Program is structured in a flexible manner so that working executives can pursue this program without disturbing their careers.

IIPM’s Pharmaceutical Marketing MBA is the only industry-specific course designed for Pharmaceutical Professionals. As competition for professional advancement intensifies, understanding the latest techniques in management, innovative marketing strategies and effective methods for corporate growth are a necessity. In an ever-changing business environment, the MBA in Pharmaceutical Management equips you with the knowledge needed to stay ahead of the competition.

Syllabus
Semester-I

Managing Men
Principles of Management
Finance for Managers
Optional Subject (select any one)
Business Environment
Quantitative Techniques for Managers

Semester-II

 Marketing Management
Managerial Economics
Strategic Management & Entrepreneurship
Optional Subject (select any one)
E-Commerce
ERP & MIS

 

Semester-III
 Pharma Distribution Management.
Pharma Product Management.
Brand Management.
Consumer Behaviour.
Optional Subject (Select Oone)
Paradyme in Pharma Industry.
Marketing Research.
Project Work.

 

Semester-IV
Business Communication.
Business Laws.
Project Management.
Optional Subject (select any one)
Marketing Research.
Corporate Governance and Business Ethics.
Eligibility

Any Degree

Placements

Amsons Medicine Co,  IRM Cadila,  Ralson Remedies Pvt. Ltd, Preet Pharma Pvt. Ltd, Glaxo India,  Systopic Laboratories, Fulford India Ltd, Curet Pharmaceutical Pvt. Ltd,  Indian Air Force, Dhanuka Laborataries Pvt. Ltd, Cadila Pharmaceutical, Intas Pharma Ltd, Kalpindia Pharma, Mano Pharmaceuticals Pvt. Ltd, Parabolic Drugs Ltd. Durg Palsons Drugs Marketing Pvt. Ltd, Ranbaxy Labs Ltd, New Delhi

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Fees: 26,777/-
Duration: 2 Years
Study Mode: Distance
Approved By: AICTE
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