MBA Marketing Distance Education
Distance Learning MBA in Marketing is a 2-year postgraduate program for people who have limited time and resources. It’s suitable for working professionals and recent graduates.
During the COVID-19 pandemic, a Distance MBA in Marketing allows you to pursue your dream of an MBA while maintaining social distancing and staying safe. You have up to 5 years to complete the course. To qualify, you need a minimum bachelor’s degree in any field.
Several colleges and universities offer this program through distance education, including institutions like Symbiosis and Sikkim Manipal University.
In this course, students will learn about Marketing Concepts, Marketing Audit, Advertising Management, Consumer Behavior, Project Management, and more. Once you finish the course, you can find jobs in both private companies and government organizations. Some popular job options include Marketing Manager, Market Research Analyst, Brand Manager, Sales Manager, and Product Manager. You can expect to start your career with a decent salary ranging from INR 5.6 LPA to INR 6.8 LPA.
This course is for postgraduate students and takes 2 years to complete. To get into the MBA program, you need an undergraduate degree from any university approved by the UGC. Admission is based on your academic performance, and there is no entrance exam. To apply for admission, simply fill out the form provided on this page.
Admission Process
- Here’s a more straightforward and friendly version of the admission procedure:
- Fill out the application form and attach all the necessary documents and fees.
- We’ll go through all the applications and pick the best ones.
- If you’re shortlisted, we’ll invite you for a personal interview.
- The selection committee will make the final decision.
- The selection board will decide who gets to move on to the interview and group discussion round, and then we’ll let you know if you’re officially admitted to the college or university.
MBA Marketing Eligibility Criteria
To get into a Distance MBA Marketing program, the requirements can vary depending on the school and the program’s duration. But generally, here are the criteria you need to meet:
Bachelor’s Degree: You should have a bachelor’s degree in any field from a recognized university.
Test Scores: You need to achieve a score of around 45-50% in an MBA entrance test. These tests could include exams like State Level MBA, MMS-CET, MAT, CMAT, CAT, ATMA, XAT, or similar entrance tests. Some universities might even have their own entrance exams.
Work Experience: While having work experience is appreciated, it’s not always a mandatory requirement.
MBA Marketing Distance Education Syllabus
Subjects of Study |
|
Marketing Concepts | Economic Analysis |
Marketing Research | Marketing Audit |
Marketing Planning | Marketing Ethics |
Principles of Sales Management | Advertising Management |
Sales Forecasting | Consumer Behaviour |
Market segmentation | Brand Management |
Market Evaluation and Controls | Industrial Marketing |
Project Management | Business Communication |
Research Methodology | Business Laws |
Corporate Governance and Business Ethics |
Why MBA Marketing?
- An MBA in Marketing isn’t just about traditional marketing techniques; it also covers modern methods like Digital Marketing, Social Media Marketing, and Email Marketing.
- After finishing this course, MBA Marketing grads have the option to work in Consultancy or Enterprising Management.
- According to Payscale, Marketing managers typically earn an average of INR 9,03,076, which is more than what HR managers (INR 7,82,489) or Operations managers (INR 8,32,787) make.
- MBA Marketing is a popular specialization because many companies depend on marketing to keep customers loyal and boost their profits.
In the world of MBA placements, the marketing sector is one of the most sought-after. In IIM Ahmedabad’s placement reports, Marketing was the second highest recruiting sector after Finance, offering the highest salary of INR 27 lakhs per year at HUL. Companies like Sony, Spencer’s Retail India Pvt Ltd, KPMG, Ranbaxy, and Tech Mahindra are among the top recruiters for MBA Marketing graduates.
Scope of MBA Marketing Distance Education
Certainly! When you pursue an MBA in Marketing through distance education, you open up some fantastic opportunities. Here’s a friendly and straightforward look at the scope:
Career Boost: An MBA in Marketing from a distance learning program can give your career a significant boost. It equips you with the skills needed to excel in the world of marketing.
Diverse Job Options: With this degree, you can explore various job roles like marketing manager, brand manager, digital marketing specialist, or sales manager in different industries.
Entrepreneurial Edge: If you dream of starting your own business, an MBA in Marketing can be a game-changer. It teaches you how to market your products or services effectively.
Flexibility: Distance education offers flexibility, allowing you to balance your studies with work and other commitments.
Global Reach: Marketing is not confined to one location. With an MBA, you can tap into global markets and work for international companies.
Higher Earnings: Marketing professionals with an MBA tend to earn higher salaries compared to those without advanced degrees.
Networking Opportunities: While studying, you’ll have the chance to connect with professionals in the field, which can be invaluable for your career.
Constant Learning: The marketing field is dynamic. An MBA program keeps you updated with the latest trends and strategies.
Problem-Solving Skills: You’ll develop strong analytical and problem-solving skills, which are valuable in many aspects of life.
Personal Growth: Pursuing an MBA is not just about professional development. It’s also about personal growth, boosting your confidence and decision-making abilities.
In a nutshell, an MBA in Marketing through distance education is a stepping stone to a bright future, offering diverse career options, skills, and personal growth. It’s a journey that can lead to success in the exciting world of marketing.
Top MBA Marketing Universities in India
College Names | Average Fees |
Amity University Distance | INR 1,27,000 |
Sikkim Manipal University | INR 80,000 |
Lovely Professional University | INR 50,000
|
Symbiosis Institute of Business Management (SIBM), Pune | INR 19,50,000 |
Savitribai Phule Pune University | INR 60,000 |
Jain University | INR 70,000 |
DY Patil Online MBA | INR 1,25,000 |
MIT School of Distance Education | INR 80,000 |
Welingkar Online MBA | INR 1,01,000 |
Narsee Monjee Institute Of Management Studies | INR 1,44,000 |
Salary Packages for MBA Marketing
When you have an MBA in Marketing, you can look forward to earning a pretty good salary. It’s because you’ve got valuable skills that businesses really want. Your paycheck might vary depending on factors like your experience, the company you work for, and where you live.
On average, someone with an MBA in Marketing can earn a decent amount of money. It’s more than what many other people make. Typically, you could start with a salary that’s higher than someone with just a bachelor’s degree.
As you gain more experience and prove your marketing prowess, your salary can grow even more. Some folks in marketing can earn really big bucks, especially if they work for big companies or in industries that pay well.
But remember, money isn’t the only thing that matters in a job. Job satisfaction, work-life balance, and the chance to do exciting and creative marketing projects are also important.
So, yes, an MBA in Marketing can lead to a good salary, but it’s also about finding a job you love and enjoy doing every day!
The pay distribution of MBA Marketing graduates in India is shown in the table below:
MBA Marketing Salary | Amount (INR) |
Highest Salary | 50 LPA |
Lowest Salary | 2.9 LPA |
Average Salary | 8.01 LPA |
Many job opportunities are out there for people with an MBA in Marketing. How much more money you make or get as a salary increase depends on what you’re good at and how much you’ve worked on the job. So, if you learn and gain experience, your paycheck can grow!
Job Profiles | Lowest Salary Offered | Highest Salary Offered |
Business Development Executive | INR 1.74 LPA | INR 5.57 LPA |
Marketing Manager | INR 3.50 LPA | INR 20 LPA |
Media Planner | INR 4.50 LPA | INR 10 LPA |
Sales Manager | INR 5 LPA | INR 15 LPA |
Product Manager | INR 9 LPA | INR 15 LPA |
Asset Manager | INR 2.50 LPA | INR 10 LPA |
Career Counselling
Our distance education portal takes pride in offering comprehensive career counseling services to guide individuals towards fulfilling and prosperous professional journeys. Through a range of specialized tools and personalized approaches, we empower learners to make informed decisions about their future. Our experienced team of career counselors conducts in-depth assessments, helping individuals identify their strengths, interests, and aspirations. We provide access to a vast repository of resources, including industry insights, job market trends, and skill development opportunities. With tailored advice and practical strategies, we assist in setting realistic career goals and developing actionable plans. Whether it’s exploring different fields, honing specific skills, or providing networking opportunities, our portal is dedicated to ensuring that every learner receives the support they need to embark on a successful career path.
FAQs
A Distance MBA in Marketing Management is a postgraduate program that focuses on the principles and practices of marketing in the business world. It is designed for working professionals and students who want to pursue a Master of Business Administration degree with a specialization in marketing while studying remotely.
The primary difference is the mode of delivery. A traditional MBA is typically offered in a classroom setting, while a Distance MBA is delivered online or through correspondence. Distance MBAs are more flexible and allow students to balance their studies with work and other commitments.
The program covers a wide range of subjects related to marketing, including marketing strategy, consumer behavior, market research, digital marketing, branding, and sales management. It also includes core MBA subjects like finance, operations, and leadership.
Eligibility criteria may vary by institution, but generally, applicants should have a bachelor’s degree in any discipline and, in some cases, work experience. Some universities may require a qualifying score on entrance exams like CAT, MAT, or GMAT.
The duration of the program typically ranges from 2 to 3 years, depending on the university and the pace at which you choose to study. Some institutions offer accelerated options that can be completed in a shorter time.
Yes, many universities and business schools offering Distance MBA programs are recognized and accredited by regulatory bodies and accreditation agencies. It’s important to choose a program from a reputable institution to ensure its recognition by employers and other academic institutions.
Yes, one of the advantages of a Distance MBA is its flexibility. You can continue working while studying, making it suitable for professionals who want to enhance their skills and advance in their careers.
Exams may be conducted online, through proctored exams, or at designated exam centers, depending on the university’s policies. Some programs may also use continuous assessment methods such as assignments and projects.
Graduates of this program can pursue various career paths, including marketing manager, brand manager, market research analyst, digital marketing specialist, and sales manager, among others. The skills gained can be applied in a wide range of industries.
Some universities and institutions may offer scholarships or financial aid programs for eligible students. It’s advisable to check with the specific institution you’re interested in for information on available financial assistance.
Yes, a Distance MBA can provide you with the skills and knowledge needed to switch careers into marketing or related fields. However, it’s essential to network, gain practical experience, and tailor your job search to your new career goals.
While a bachelor’s degree is typically the main prerequisite, some programs may require a minimum GPA, relevant work experience, or specific entrance exams. Check the admission requirements of the institution you plan to apply to.
Yes, many Distance MBA programs offer online discussion forums, video conferencing, and other interactive tools to facilitate communication and collaboration with professors and fellow students.
Research the institution’s accreditation, faculty qualifications, curriculum, and alumni success. Reading reviews and seeking recommendations from current and former students can also help assess program quality.
The cost varies widely depending on the institution, program, and location. It’s essential to consider tuition, fees, and any additional expenses such as course materials when budgeting for your MBA. Some institutions also offer payment plans and financial aid options.
Remember that the specific details and requirements of Distance MBA in Marketing Management programs can vary among institutions, so it’s crucial to thoroughly research and contact the programs you are interested in for accurate and up-to-date information.