A Master of Business Administration (MBA) degree with marketing as an option can provide you with the essential career boost in terms of earning potential as well as entry into executive and managerial roles. Whether you want to work in brand management, media and entertainment, advertising, business development, or sales, an MBA with marketing as an option will help you build the necessary skill sets to land lucrative opportunities. This article will focus on Manipal University Distance MBA in Marketing.
MBA in Marketing is currently one of the most popular MBA specializations. In recent years, an increasing number of Marketing Managers have gotten to the top of organisational pyramids. This has contributed to the course’s growing popularity among students and professionals alike. As more organisations build their structures around strong marketing teams, the demand for MBA Marketing is only going to rise.
SMU-DE takes great care to maintain the course design industry current and updated on a regular basis with input from industry professionals. This has ensured that disciplines relevant to contemporary market trends, such as E-Marketing and International Marketing, are included in its MBA Marketing curriculum. The course content, known as Self Learning Materials (SLM), is available to students in both print and digital formats. While learners receive the paper SLM upon admission, digital access is provided by EduNxtTM, an online learning platform.
Manipal University Distance MBA in Marketing –
Eligibility Criteria –
Qualifications in education
Candidates must have a bachelor’s degree in 10 + 2 + 3 years from a recognized university/institution, or an equivalent qualification recognized by the Association of Indian Universities.
Candidates must have a minimum of 50% in aggregate in their graduation (45% for reserved categories).
Aptitude examination
As part of the application procedure, candidates must pass the online aptitude test administered by Manipal University Jaipur.
Candidates who have a valid (40 percentile) score from any aptitude test (CAT/MAT/CMAT/XAT/GMAT) do not need to take the aforementioned test.
Fees & Scholarships –
FULL COURSE FEE(FOUR SEMESTERS)
INR 1,66,000 Inclusive of all taxes
EACH SEMESTER
INR 41,500 Inclusive of all taxes
EMI STARTING INR 6,917/month
Divyang (For persons with disabilities)
Divyang certificate
Scholarship discount 20%
Defence personnel
Personnel / Service / IC number
Scholarship discount 20%
Government employees
Identity card
Scholarship discount 10%
Merit ( 80% and above in bachelor’s degree)
Mark sheet
Scholarship discount 10%
Curriculum –
Semester I
- Management Process and Organizational Behavior
- Business Communication
- Statistics for Management
- Financial and Management Accounting
- Managerial Economics
- Human Resource Management
Semester II
- Production & Operations Management
- Financial Management
- Marketing Management
- Management Information System
- Operations Research
- Project Management
Semester III
- Research Methodology
- Legal Aspects of Business
- Sales Distribution and Supply Chain Management
- Consumer Behaviour
- Retail Marketing
- Marketing Research
Semester IV
- Strategic Management and Business Policy
- International Business Management
- Business Leadership
- Services Marketing and Customer Relationship Management
- Advertising Management and Sales Promotion
- E-Marketing
- International Marketing
Overall Advantages –
Improved marketing knowledge
This MBA programme with marketing electives covers a variety of marketing and brand management topics. Sales distribution and supply chain management, retail marketing, marketing research, advertising, e-marketing, and other topics are included in our curriculum. An MBA with a marketing concentration will provide learners with all of the in-demand information and abilities, preparing them for the future. Better financial job chances
Better marketing and sales career opportunities
An MBA with marketing electives broadens your employment opportunities in areas such as brand marketing, digital marketing, marketing management, and sales. Our MBA marketing programme thoroughly covers all of the vital and relevant marketing features and tactics, ensuring that you excel in your job.
Increased earning possibilities
Marketing has always been one of the finest pay-out domains. Marketing professionals, in general, are known to obtain rich remuneration packages, depending on the function and industry. They also receive bonuses and commissions in various roles.
Opportunities for advancement in your career
An MBA with marketing as an elective allows students to take a major step forward in their careers. Our curriculum is industry-aligned and prepares our students to be job-ready upon completion of the programme. We also offer placement aid to all students.
